Made for one child first

tellstory.kids started in a kitchen in Adelaide, with a four year old who would not brush his teeth and a dad who had run out of ideas.

The first book was a party in his mouth where the guests had to go home. He asked for it four nights in a row. On the fifth night he brushed without being asked.

That is the whole product. Not a cute keepsake, a tool for the hard twenty minutes between dinner and bed.

Why felt

Felt is what a thing feels like when someone made it on purpose. It is warm, it is a bit imperfect, and it is the opposite of a stock template with a name dropped in.

Why these stories

Fussy eating, tooth brushing, the first day at school. The hurdles are the same in every language and on every continent. That is why the catalogue is built from them rather than from dragons.